PURPLE is the new GREEN! Try These Purple Veggies and Fruits!

 

Purple produce takes a backseat when it comes to regular grocery shopping.  Those weird and colorful vegetables and fruit often cost a bit more and are stuck in the back of the grocery aisle where nobody can see them.  However, over the past few years, purple produce (vegetables, whole foods and fruits with a purple pigmentation) have gained a lot more recognition amongst chefs, scientists and grocery stores in addition to local grocers.  Back in 2009, an article in the Chicago Tribune called The Color Purple: Disease Fighter was published.  This article explained some of the many advantages and nutritional health benefits of eating purple produce.  The distinctive purple hue gives purple vegetables, purple whole foods and purple fruit that added nutritional power and have cast purple produce into the super food category.

 

 

Here’s a paragraph from The Color Purple: Disease Fighter

 
Purple is not simply a popular trend in fashion. This color of royalty, dubbed the “new black” by fashionistas, is also the new black in food. In produce aisles, at farmers markets and on restaurant menus, you can now find a growing array of heirloom and specialty vegetables with a distinctive purple hue — purple potatoes, tomatoes, carrots, beans, corn, asparagus, peppers, baby artichokes and cauliflower. Beyond the pleasing appearance on the plate, the purple color is a cue for nutritional power.

 

So why the sudden interest in purple vegetables and heirloom produce?  The answer is simple.  The dark pigmentation that is responsible for the purple tones in these types of produce are called anthocyanins.  So what are anthocyanins?  Anthocyanins are a type of phytonutrient that is gaining attention because recent studies have suggested that they help reduce the risk of many types of cancer, cardiovascular disease and diabetes.  In some human studies, anthocyanins have helped fight these three diseases as well.  Some other evidence suggests that anthocyanins in purple produce will help protect our brains when we grow old.  Here are some fast facts about the health benefits of purple vegetables, fruits and whole foods in recent research studies:

 

 

A recent USDA study found that 2 servings of purple potatoes a day helped lower blood pressure as much as a serving of oatmeal.  Many of the people in this study by Joe Vinson at the University of Scranton were overweight or obese and many of them were taking medication for high blood pressure during this study.

 

An Ohio State University study found that dark berries helped fight cancer by reducing inflammation.  Not only that, but purple berries were found to suppress the growth of cancer cells and even trigger cancer cell death naturally.

 

Another Ohio State University research study found that the anthocyanins in purple corn were the most potent in inhibiting the growth of colon cancer cells when evaluated against many other fruits and vegetables.

 

Some UK scientists used purple snapdragon genes to increase the anthocyanins in regular tomatoes.  The result was a dark purple pigmentation in the tomatoes that also produced much higher levels of anthocyanins and even comparable to that of blueberries and blackberries.  Cancer susceptible mice who were fed these gmo purple tomatoes lived longer.

 

 

Ever since the cultivation and farming methods of today were implemented, purple produce remained relatively unknown.  Because of their naturally bitter taste, they were deemed undesirable when compared against other traditional sweeter produce.  Take for instance this quote from Jo Robinson, the author of Eating on the Wild Side: The Missing Link to Optimum Health:

 

Throughout the ages, our farming ancestors have chosen the least bitter plants to grow in their gardens. It is now known that many of the most beneficial phytonutrients have a bitter, sour or astringent taste. Second, early farmers favored plants that were relatively low in fiber and high in sugar, starch and oil. These energy-dense plants were pleasurable to eat and provided the calories needed to fuel a strenuous lifestyle. The more palatable our fruits and vegetables became, however, the less advantageous they were for our health.

 

 

And here are some of the most popular purple vegetables and produce available in stores today:

 

Stokes Purple Sweet Potatoes

Sangria Artichokes

Fiesole Baby Artichokes

Fiore Viola Artichokes

Purple Cauliflower

Baby Purple Cauliflower

Purple Kohlrabi

Graffiti Eggplant

Radicchio

Kale Sprouts

Purple Asparagus

Red Onions

Purple Potatoes

Passion Fruit

Purple Wax Beans

Baby Purple Brussels Sprouts

Champagne Grapes

Concord Grapes